Antonio Borello, partner and co-founder of Business Plan Center, authored one of the seminal texts in the field of business planning.

The Center - along with many Italian universities - uses this text. We recommend it for managers, as well as for aspiring and established entrepreneurs.

The clarity and the comprehensiveness of this text make it useful not only for people who are approaching these topics for the first time, but also for experts who are interested in furthering their knowledge of a specific aspect of business planning.

Il business plan 3rdedition

Index

Content Overview